As a 3rd grader, when I saw the cover of a "Goosebumps" book, I immediately felt excited. I think that some of the books displayed a shiny green title that had been pressed so that the green goo looked as if it had sprouted warts-- but that could just be my imagination embellishing memory. I also think there was one book in the series about a malevolent green slime that caused the young characters some harm and considerable distress-- which after reading gave the "Goosebumps" font on the cover a whole new, creepier meaning and served to remind me of the bad things that could happen within the pages of the next book.
Then when I got older, I realized that a similar font was used in horror films and comics, and was usually red to signify blood dripping.
I was curious about what such a font would be called, and found a satisfying answer on www.dafont.com: "Solstice of Suffering." Or at least that's what the font below is called.
This font was created by Leon Muerte (which translates to Leon Death), and was found on the "Horror" page in the "Fancy" section. I can't see this font and not think of horror. I think that I would feel very successful as a designer if I created this font and that people thought of exactly the things I intended them to when they saw it. Another example of a font that I think has achieved success is the one below because when I see it I think of zombies.
dafont.com even has a font that looks like this called "Zombie." In this movie poster, the artist incorporated the font into the image, which I could argue unifies the poster as a whole through the use of similar lines and color to create an overall sensation that blood is oozing out underwater. To create this sensation is an effective marketing strategy because horror fans want to know that there is going to be lots of gore and blood loss.
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